Friday, September 30, 2005
"Talking from the inside out: the rise of employee bloggers
This white paper from Edelman looks quite interesting. Haven't read it all yet but here is a bit of the summary.
"This white paper seeks to explore the phenomenon of employee blogging, how companies are coping with this new form of internal and external communication, and how organizations can harness the power of employee blogging to their benefit. We’ll also review blogs that communicators should be interacting with regularly, commonly used terms of the blogosphere and resources for instituting blogging policies, guidelines and platforms."
Follow this link to read the report - Talking from the inside out: the rise of employee bloggers
"This white paper seeks to explore the phenomenon of employee blogging, how companies are coping with this new form of internal and external communication, and how organizations can harness the power of employee blogging to their benefit. We’ll also review blogs that communicators should be interacting with regularly, commonly used terms of the blogosphere and resources for instituting blogging policies, guidelines and platforms."
Follow this link to read the report - Talking from the inside out: the rise of employee bloggers